Wide-Ranging Interview Covers Distribution Complexity, "Significant' Planned Production Investment, E-Commerce and More
February 7, 2020
Late last year, Coca-Cola Bottling United opened a new $86 million sales and distribution center in the metro Atlanta town of Union City, just south of Coca-Cola headquarters. The 456,000-sq-ft facility serves 10,000 retail customers in metro Atlanta, covering 2.8 million consumers. As many as 750 employees will manage the warehousing, picking and delivery of 36 million beverage cases per year. Manual order picking has been converted to an automated process built by System Logistics. Marketed as “Vertique,” the system is “an organized, more ergonomic and efficient sequential operation, with less stress on associates and not as labor intensive,” according to Coke United (click HERE for a video of the system). The Union City facility is among a series of investments by Coke United to modernize its distribution system since acquiring new territory, including Coke’s flagship metro Atlanta market in 2017. Last month, Coke United broke ground for construction of a $60 million, 300,000-sq-ft warehouse and sales center in the South Georgia town of Tifton, about an hour’s drive from the Georgia-Florida line. The facility will consolidate inventory from eight older and smaller facilities into a single automated order picking location when it opens by the end of 2021. Birmingham, Alabama-based Coke United, with franchise roots dating back to 1902, covers territory in Alabama, Florida, Georgia, Louisiana, Mississippi, and Tennessee. The company is Coca-Cola’s fourth largest US franchise bottler (after Coke Consolidated, Reyes Holdings and Arca’s Coke Southwest Beverages). United distributes 11% of Coca-Cola system bottle/can carbonated soft drink volume in US. Last week, Coke United CEO John Sherman and East Region VP Mike Succo joined officials at the new Union City center for a grand opening attended by Coca-Cola North America President Jim Dinkins. BD sat down for an interview with Sherman.
The following has been edited for clarity and space:
Interim CEO Bello Looks to Take on Canada Dry Directly
January 21, 2020
Reed’s, which made its name selling high-intensity ginger beers, is looking to capitalize on a much bigger and faster-growing category: ginger ale. The company is readying ...
Sees No Dr Pepper Move from KO, PEP; Opportunity in Energy, Hydration; Strong Allied Brand Strategy.
December 17, 2019
Keurig Dr Pepper Chief Commercial Officer Derek Hopkins has been as close as anyone to the merger of Keurig Green Mountain and Dr Pepper Snapple. Hopkins served as chief integration officer for the transaction and before that was president of Keurig Green Mountain’s US business. His experience in the global beverage industry is deep, with stints at Coca-Cola, AB InBev, Bacardi and Guiness Diageo. The following is a recap of his Future Smarts conference interview in Dec. 9 in New York.
Says ‘Absolutely’ Could Support ‘Transparent’ Bottle Bill. On SodaStream US: ‘Just Grow It.’
December 17, 2019
In October, Simon Lowden was named PepsiCo’s first chief sustainability officer. The job made sense for Lowden, whose 23 years at PepsiCo has included leadership posts in food, beverage and international. Lowden’s most recent prior role was as president of PepsiCo Global Foods. Previous roles have included chief marketing officer for PepsiCo North America Beverages and before that PepsiCo International.
This story is a recap of highlights from his Future Smarts conference appearance Dec. 9 in New York.
‘Never Say Never’ On Coke Brand Experiments, Non-Monster Energy Plays. Sees Coffee Growth. Says Femsa Relationship ‘Strong.’
December 17, 2019
Coke CEO James Quincey joined Future Smarts after a visit that morning to the New York Stock Exchange, where he and other executives celebrated Coca-Cola’s 100th anniversary as a public company by ringing the opening bell. Quincey now is in his third year as CEO of Coke. He was additionally named chairman of the board in April. Quincey joined Coke in 1996 and has spent the majority of his career in Latin America and then Europe before becoming COO under former CEO Muhtar Kent in August of 2015. Quincey’s focus as CEO has been to grow brand Coke while diversifying the company’s portfolio to everything from coffee drinks to plant-based offerings. Early this year, he closed on the acquisition of UK-based Costa Coffee, a chain of cafés stretching across Europe...
This story is a recap of highlights from his Future Smarts conference appearance Dec. 9 in New York.
2020 Priorities Include Plastic, Choice and Transportation. On Bottle Bills: ‘No one-size-fits-all solution.' On Sugar: ‘We have to stay vigilant.’
December 5, 2019
Katherine Lugar has been busy during her first year as president and CEO of the American Beverage Association. In October, she hosted the organization’s 100th anniversary celebration and advocacy summit in Washington DC, which included hundreds of beverage industry executives from across the US. Following months of negotiation and planning, Lugar also announced “Every Bottle Back,” which is the first collaboration between Coca-Cola, PepsiCo and Keurig Dr Pepper to reduce plastic waste (BD 11/13/19). The initiative incorporates expertise from the World Wildlife Fund, the Recycling Partnership and Closed Loop Partners. Next week, Lugar will present at BD’s Future Smarts conference in New York. We caught up with Lugar to discuss the past year and priorities for 2020. The following has been edited for clarity and space:
PepsiCo has signed a letter of intent to purchase independent Pepsi bottler Bridge 2 Bridge Beverages, based in Bremerton, Washington west of Seattle. The acquisition of the
Purchase Prepares Company for Increased Can Usage, CEO Says. Plus, Roelofs Sees Need for PET Bottle Deposits, Collection System Investment.
November 26, 2019
Refresco, the European contract packer that bought Cott’s North American soft drink operations in 2018, has expanded again with an acquisition in the US Southwest. Refresco agreed ...
Private Label Bottled Water Gains as Leaders Nestle, Coke and PepsiCo Shed Share. Tea and Sports Drink Volumes Decline
November 13, 2019
Private label offerings, which account for half of the plain bottled water market at retail, added 4 share points during the first nine months of this year, according to data tracked by BD. As shown in the Green Sheet attached to this issue,