Company Rebuts Negative Perceptions of Caffeine, Sugar and Taurine
August 9, 2019
Monster Beverage recently surveyed media influencers and opinion leaders about their perceptions of the energy drink category. Monster followed up with a letter sharing some of the findings and rebutting "misconceptions" ...
‘It Will Just Escalate and Never Go Away.’ ‘We’re Actually Coming Around to the Notion.’
August 9, 2019
Plastic packaging waste may now pose the single-biggest risk to profitability for the global beverage industry. Some US industry leaders have suggested behind the scenes that a national per-package fee could help fund solutions faster. But would such a proposal ever fly among some of those who will be most affected – independent US Coca-Cola and PepsiCo bottlers? To find out, BD asked...
Plus, Coca-Cola Second-Quarter Earnings Highlights. CSD Volume Growth Helped by Coke Original and Zero
July 30, 2019
In an interview, Coca-Cola CEO James Quincey said the company is “not in a rush” to bring its new Costa ready-to-drink coffee to the US given the lack of awareness for the Costa brand in this market. “Our focus will be...
A new report by Zenith Global found that the global market for bottled alkaline water grew by volume at an average annual rate of about +12% between 2013 and 2018. Zenith analysts expect that average annual volume growth rate to accelerate during...
The fallout from a video showing alleged animal abuse at a dairy farm tied to milk producer Fairlife has led to slower sales growth for the company’s chief product. According to retail data confirmed from several sources..
In the midst of a reorganization to turnaround its US carbonated soft drink business, PepsiCo continued to underperform the category and its primary competitors at retail during the first half of this year...
Volume growth for private label beverages has far outpaced the overall liquid refreshment beverage
market at retail during the first six months of this year...
Coke filed a US trademark application this month to protect the logo for its new Coca-Cola Energy product ahead of a possible launch in its home country. In a July 23 interview, Coke CEO James Quincey said the company is...
Plus, Analyst Reacts to Coke-Monster Arbitration Ruling
July 12, 2019
A three-person arbitration panel has cleared the way for a possible US launch of Coca- Cola’s new canned energy drink, which is already available in Europe and Japan...