Parts of Coca-Cola’s RTD global coffee strategy came into clearer focus during the company’s first-quarter earnings report on April 23

In June, PepsiCo will join Coca-Cola in launching a water vending platform that combines a host of consumer trends including sustainability, personalization, technology and health...

Mirth Provisions, the maker of marijuana-infused Legal sparking tonics, has secured distribution for its new non-intoxicating CBD-infused cider...

In recent issues, BD has tracked the US rollout of Reign, Monster Beverage’s answer to energy challenger Bang. Reign is distributed by the Coca-Cola system. This week, the...

For more than a decade, PepsiCo resisted following Coca-Cola’s lead with a zero-calorie sports drink. Almost 10 months after...

Arizona-based Kalil Bottling is on the hunt for new brands following the sale last month of its Monster Energy distribution rights...

Bang’s rapid market share gains this year have generated heated industry discussion about the fate of Monster and disruption within the energy category. Coca-Cola bottlers, meanwhile, are rolling out Monster’s answer, Reign. Since Reign’s late March debut, BD has spotted the product mostly in the convenience channel. Photos of cooler placements are from a Pilot outside Orlando, a QuikTrip outside Atlanta and a 7-Eleven in New Jersey. We also found a significant activation at ...

Bottler View. To get a broader view of the rollout on the ground, BD reached out to a number of Coca-Cola bottling system executives...