A snapshot of global beverage volume performance for Coca-Cola and PepsiCo ...

Monster Beverage recently surveyed media influencers and opinion leaders about their perceptions of the energy drink category. Monster followed up with a letter sharing some of the findings and rebutting "misconceptions"  ...  

In an interview, Coca-Cola CEO James Quincey said the company is “not in a rush” to bring its new Costa ready-to-drink coffee to the US given the lack of awareness for the Costa brand in this market. “Our focus will be...

In the midst of a reorganization to turnaround its US carbonated soft drink business, PepsiCo continued to underperform the category and its primary competitors at retail during the first half of this year...

Dave Holmes created an alcohol beverage category by founding and developing SpikedSeltzer, which he sold to Anheuser-Busch in 2016. Now his ambition is focused on the burgeoning hemp-based CBD...

Mirth Provisions, the maker of marijuana-infused Legal sparking tonics, has secured distribution for its new non-intoxicating CBD-infused cider...

Bang’s rapid market share gains this year have generated heated industry discussion about the fate of Monster and disruption within the energy category. Coca-Cola bottlers, meanwhile, are rolling out Monster’s answer, Reign. Since Reign’s late March debut, BD has spotted the product mostly in the convenience channel. Photos of cooler placements are from a Pilot outside Orlando, a QuikTrip outside Atlanta and a 7-Eleven in New Jersey. We also found a significant activation at ...

Bottler View. To get a broader view of the rollout on the ground, BD reached out to a number of Coca-Cola bottling system executives...

Carbonated soft drink category pricing in the four weeks ending Feb. 23 continued to outpace the 52- week period...insights and data included.

Two recent announcements from Revive Kombucha highlight an inflection point within the fermented tea category as the functional beverage shifts...