As promised, Suja Life has relaunched former PepsiCo brand Slice as a functional “healthy” soda with prebiotics and probiotics. Suja enters a gut soda market lead by brands such as Olipop and Poppi and replete with incoming competition. Coca-Cola and PepsiCo also are expected to enter the segment this year. Launched by PepsiCo in 1984 as a fruit flavored soda with 10% juice, Slice was...
Coca-Cola will launch an “evolved” formula for its Costa ready-to-drink canned coffee at Target nationally by March. The restage includes a name change from “Iced Coffee Latte” to “Iced Coffee.” Costa and Target have agreed to a multi-year program to support the product, according to Coca-Cola. Direct store delivery for the reformulated product will be piloted with Reyes Coca-Cola Bottling on the West Coast and Great Lakes regions. Costa Iced Coffees will ...