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Home » Topics » Sweetener

Sweetener
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Noteworthy Launches: Maison Perrier. Sprite. Jack & Coke. Canada Dry. Sparkling Ice. Waterloo. Unwell Energy. Liquid Youth

February 17, 2026

Maison Perrier has launched a sweetened sparkling water with prebiotics called French Kiss in flavors Blackberry & Lemon, Peach & Cherry, Mango & Coconut, and Raspberry & Lime...


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SNAP Consumers Would Scale Back Under State Soda and Energy Drink Restrictions, RBC Survey Finds

SNAP Shoppers Would Seek Lower Priced Channels for Sweetened Beverages Under Bans
February 4, 2026

More than 70% of SNAP consumers would scale back consumption of carbonated soft drinks and energy drinks if they couldn’t use their benefits to pay for the products, according to research by RBC Capital Markets using Numerator data. The finding...


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Briefs: PepsiCo Q4 Results. Super Bowl Ads. Cane Sugar Coke. Coke's Quincey Pops Top. Dr Pepper Viral Jingle. Jack & Coke Slims. Non-UPF Spindrift. GLP-1 Study Ping Pong.

February 4, 2026
A collection of recent developments from around the industry to keep you up to speed...
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Territory Changes and Deals: Coke's Costa Deal Dropped; Sprouts Stocks THC Drinks; Walmart Adds No Cap Soda

January 14, 2026
Collection of key deals from around the industry so you don't miss a beat...
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Noteworthy Launches: BodyArmor; Sprite; Monster Energy; Poppi; Phorm Energy; Hunnee; Sanpellegrino

January 14, 2026

Coca-Cola has launched a BodyArmor Flash I.V. Caffeine Zero Sugar variant in flavors Pineapple Passionfruit and Watermelon Punch. The sports drink contains 95mg of caffeine....


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MAHA's Sugar Crash: Revamped U.S. Dietary Guidelines Get Harder for Beverages

Recommendations Target Non-Nutritive Sweeteners and Added Sugar
January 14, 2026

The US government just released new Dietary Guidelines for Americans (DGA), updating previous recommendations issued in 2020. The guidelines, backed by the American Medical Association, American Academy of Pediatrics and the American Heart Association, offer recommendations on how Americans should eat. Federal and local governments use the guidelines to shape everything from school nutrition programs to SNAP benefits. The guidelines also influence food industry strategy, healthcare advice, and nutrition education. For the first time, the DGA has said “no amount of added sugars or non-nutritive sweeteners is recommended or considered part of a healthy or nutritious diet.” Analysis.


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FS25: American Beverage CEO Keane Unpacks ‘Challenging’ Policy Year

Industry Response: ‘We Play Offense’
December 22, 2025

UPFs, Soda Taxes, SNAP Bans, Natural Colors, GRAS Reform, Plastic Waste, More

Shares Thoughts on Federal Mid-Term Elections

It’s been a “challenging” regulatory year for the beverage industry, American Beverage President and CEO Kevin Keane reminded participants during Beverage Digest’s Future Smarts conference in New York on Dec. 15. A new U.S. president and a new Congress brought new


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Noteworthy Launches: C4 Performance Energy Shots; Unwell Energy; LaCroix Pineapple Coconut; Playboy Energy

December 22, 2025

Nutrabolt’s C4 has launched a line of 2-oz energy shots in plastic bottles to compete with brands such as 5-Hour Energy. C4 Performance Energy Shots contains 200mg of caffeine, no sugar, and an amino acid trademarked as CarnoSyn Beta-Alanin that is said to boost athletic performance. Flavors are ...


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Noteworthy Launches: Tractor Beverage. Cappy Bubble. Keurig Coffee Collective

December 3, 2025

Tractor Beverage announced the coming launch of a canned organic apple cider vinegar-based sparkling tonic called Haymaker at Sprouts Farmers Market in January. This is Tractor’s first...


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Noteworthy Product Launches: Red Bull. Monster. Phorm. Bloom. Gorgie. Slice. Cheerwine. Halfday. Lipton Hard Iced Tea

November 19, 2025

Red Bull has launched a Fuji Apple & Ginger flavor as its most recent Winter Edition extension.

Monster Beverage has added a passionfruit and citrus flavored...


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