Talking Rain Executives Discuss Decision to Expand Flagship Beyond Sucralose
July 29, 2021
Talking Rain, maker of sucralose-sweetened Sparkling Ice, is testing an extension of its flagship brand sweetened with stevia. The new Sparkling Ice Superfruit, which the company describes as “full flavored” with “sweetness from nature,” contains...
Brand Breaks Top 10 at Retail. Distributor in Goldman Sachs Survey Predicts No. 3
June 23, 2021
Topo Chico Hard Seltzer, produced and marketed by Molson Coors under an agreement with Coca-Cola, continues to gain traction in the US despite a highly competitive market and signs of...
Iris Nova made a name for itself selling ready-to-drink functional lemon water by text message in a process founder Zak Normandin called “conversational commerce.” The company attracted the attention of Coca-Cola, which made a minority investment two and a half years ago. Normandin later added other owned and outside non-alcoholic brands to Iris Nova’s direct-to-consumer platform, which had begun with Dirty Lemon. Now he has his sights set on the alcohol beverage business, Normandin told BD in a recent interview.
Last week, both Coca-Cola and PepsiCo reported fourth quarter earnings results, and executives offered commentary on expectations for 2021. While both companies expect improvement in consumer...
Monster Beverage Co-CEO Rodney Sacks said during a Jan. 14 investor meeting that he’s not interested in marketing a “me too” hard seltzer or non-alcoholic seltzer that is “one...