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Big Geyser Incubates New Crop of Aspiring Stars, Acquisition Targets

Trade Show Highlights Poppi, Sparkling Ice, Lemon Perfect, and More
April 4, 2024

New York direct store distributor Big Geyser is known for helping turn aspiring non-alcoholic brands into stars by incubating them up and down the street in one of the most competitive beverage markets in the world. Brands handled by Big Geyser often graduate to the national distribution systems of Coca-Cola, PepsiCo, or Keurig Dr Pepper. Notable examples include Vitaminwater and Smartwater, BodyArmor, and Monster Energy. Even more impressive recently is Big Geyser’s ability to hold onto hot brands even after they sign national distribution deals. Recent examples are...


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Independent Pepsi Bottlers Admiral, Newburgh Sue PepsiCo Over Gatorade DSD Transition

Bottlers Allege a New Pallet Program Breaches Last Year's Gatorade Agreement
March 20, 2024

PepsiCo Calls Action ‘Improper Attempt’ to Rewrite Contract Terms.

Says Agreement With Bottlers Reserves PepsiCo’s Right to Warehouse Delivery.

Pepsi bottlers Admiral Beverage and Newburgh Bottling have sued PepsiCo in a New York court over plans to ship pallets of Gatorade to the warehouses of Walmart and Kroger. The independent bottlers allege the plan will undermine an...


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Coca-Cola Widened U.S. Soft Drink Gap With PepsiCo in 2023

PepsiCo CEO Emphasizes ‘Full’ Beverage Portfolio Focus for North America Business
March 7, 2024

Coca-Cola’s volume share of the US carbonated soft drink (CSD) market at retail surpassed 40% in 2023, according to BD data. As shown in the table, market leader Coke gained nearly half...


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Coke, Pepsi Systems Debate Case Pack Water Shift Away from DSD at Walmart

Move to Warehouse Delivery Under Serious Consideration
February 20, 2024

Proposal Seen by Some as ‘Slippery Slope’ for Direct Store Delivery.
Coca-Cola and PepsiCo Emphasizing Premium and Immediate Consumption Water

Serious discussions are underway in the US Coke and Pepsi systems about plans to ship Dasani and Aquafina case pack bottled water to Walmart by warehouse delivery instead of...


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Coke, Bottlers Discuss Revised Compensation Agreement For Alcohol

PepsiCo’s Blue Cloud Names New Leader Amid Stalled Expansion
January 31, 2024

Coca-Cola and the company’s US bottlers are negotiating a possible new compensation agreement for alcohol beverage extensions as the company pushes further into the sector with its Red Tree Beverages subsidiary, according to BD sources. The revised...


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Ghost Energy Joins Prime in Hip Hydration Race

Introduction Comes as BodyArmor Adds Zero Sugar Option
January 31, 2024

Ghost, the sports nutrition company that partnered with Anheuser-Busch for a canned energy drink, has now launched an expansion into bottled hydration. Ghost Hydration, launched officially on Monday, is intended to be...


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