Beverage Innovators Embrace CBD, Shots, Keto and More
March 15, 2019
BD attended the Natural Products Expo West show last week at the Anaheim Convention Center & Arena outside Los Angeles. The event has become a showcase for products capitalizing on consumer health trends, which often evolve to mainstream appeal and drive acquisitions by large consumer products companies. Food and beverage offerings as usual dominated the show, which included more than 3,500 exhibitors spread across the equivalent of almost 10 football fields. Here’s an analysis of beverage themes and trends that emerged from this year’s show:
PepsiCo has agreed to purchase CytoSport, the maker of Muscle Milk protein shakes, from Hormel Foods for $465 million. The deal comes less than five years after Hormel paid
Plus, Reed’s Poised to Test New CBD Ginger Beer as FDA Plans New Rules
March 1, 2019
Sales of CBD-infused drinks reached $86 million in 2018 and will grow to more than $1.4 billion in 2023, Zenith Global and Beverage Digest have concluded in a joint report. Favorable federal regulation in the U.S. would...
Company Secures Brewing Capacity as Regulatory Clouds Part.
February 1, 2019
With all the promise and hype surrounding the emerging cannabis-infused beverage space, BD invited a pair of beverage executives to Future Smarts 2018 to discuss their work in the sector.
Farm Bill Legalizes Hemp. The newly-passed $867 billion U.S. Farm Bill, awaiting President Trump’s signature, includes a provision to legalize hemp nationally. This could make it easier for beverage companies to market products infused with CBD, a non-psychoactive ingredient derived from hemp...
Protein, Fiber, Antioxidant Offerings Expected to Lower Cost of Reb-M Sweetener.
November 30, 2018
Next week, PureCircle will announce plans to extract proteins, soluble fibers and antioxidants from the same stevia leaf used to extract high-intensity sweeteners. PureCircle CEO Maga Malsagov told BD that the innovation will lower the cost of stevia sweeteners to manufacturers and boost PureCircle’s bottom line. Demand is rising for such ingredients in beverages as consumers look for increased functionality and health benefits. Sourcing protein, fiber and antioxidants from the same leaf as stevia sweeteners also will allow manufacturers to “enormously simplify” their labels, Malsagov said. PureCircle expects to become the first supplier to commercialize the new stevia leaf ingredients, starting in the